Client Results

As a result of working with Wendy, clients report:

• Increased employee engagement
• Accelerated execution of strategic initiatives
• Improved communication skills
• Increased productivity and performance
• Implementation of change with minimal disruption to the business
• Improved alignment of individual and organizational goals
• Increased energy and focus among employees and leaders at all levels

Sample Case Studies

Case Study: Building Brand Ambassadors

An on-line services company undertook a significant effort to reposition their brand. The company’s internal Brand Strategy Team worked with senior executives and external market research firms to identify a new brand position and develop a visual identity for the brand, along with messaging guidelines, etc. Once the brand and associated strategy were developed, human resources leaders knew it was time to turn attention toward the internal changes required for the new brand position to work. Read more . . .

Case Study: Launching a New Airline

A regional airline branded itself under a new name, with the vision to provide an entirely new level of customer-focused experiences. Senior leaders recognized the need for major change in the employees’ behavior to appropriately represent the brand. Wendy Mack and her team helped the company tackle the complex questions they faced. Read more . . .

Case Study: Creating a Pay-for-Performance Culture

A financial services company updated its performance management process with the goal of creating a pay-for-performance culture. The Compensation and Organizational Development Teams needed to ensure consistency in the application of performance management ratings across the organization’s business units. Read more . . .